Build Club × Singtel: Making AI Practical for Singapore’s Small Businesses
Annie Liao
<p>Inside our Singtel AI Pass training and enablement collaboration</p><div class="captioned-image-container"><figure><img height="772" width="1456" src="https://substackcdn.com/image/fetch/$s_!JT28!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ff2fd778f-9cf5-4767-97bc-0b2356a4e15c_2000x1060.png"></figure></div><p><strong>AI tools are getting better every week. But for a small business, figuring out where to start can still feel like a full-time job.</strong></p><p>That’s why we’re excited to be working with Singtel as a training and enablement partner for AI Pass. Singtel is making leading AI tools more accessible. We’re helping turn that access into real skills people can take back to their teams.</p><p>Because the goal isn’t to know every AI tool. It’s to know what you can actually do with one.</p><h1>AI access is step one. Adoption is the goal.</h1><p>Singtel AI Pass gives eligible learners access to seven premium AI tools worth around S$600. They can explore the full suite for three months, then choose one tool to use for another three months, subject to programme terms.</p><p>We’re also excited that Canva has joined the line-up, alongside Manus, Hailuo AI, Otter.ai, MiniMax Code, MiniMax Audio and Akool. Together, they cover everything from research and design to meetings, coding, video and audio.</p><div class="captioned-image-container"><figure><img height="392" width="1456" src="https://substackcdn.com/image/fetch/$s_!UK-l!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fdddcdf6b-906f-4736-a781-04353d6889fe_1800x484.png"></figure></div><h1>Training that goes beyond the demo</h1><p>On 29 October, we teamed up with Singtel for a two-hour Train-the-Trainer session, helping educators explore the AI Pass tools through practical, hands-on examples.</p><p>We didn’t want another slideshow of product features. We wanted trainers to leave knowing which tool to reach for, how to get a useful output and how to show someone else.</p><ul><li><p>That meant real prompts, real results and the small changes that turn a first draft into something worth using.</p></li><li><p>Think meeting notes that become action items, marketing materials you can actually edit, or a simple tool that takes a repetitive task off someone’s plate.</p></li><li><p>Every demonstration followed one straightforward loop: problem → prompt → output → improve. Try it, check it and make it better.</p></li></ul><p>For us, that’s the difference between an interesting AI workshop and training that actually sticks.</p><h1>Train the trainers. Multiply the impact.</h1><p>The real opportunity is the multiplier effect. When educators feel confident using AI, they can take those examples into their own classrooms, courses and communities.</p><p>Build Club is working with Singtel and its technology partners on practical curriculum, partner training and reusable resources, so more people can move from curiosity to confidence.</p><div class="captioned-image-container"><figure><img height="391" width="1456" src="https://substackcdn.com/image/fetch/$s_!v6M5!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fc84e0f67-2960-466c-a692-4d4ffa946882_1600x430.png"></figure></div><h1>More people building with AI</h1><p>At Build Club, we’ve built a community of 70,000+ builders across 60+ cities around one idea: the best way to learn AI is by building with it.</p><p>That’s especially true for small businesses. Most don’t have dedicated AI teams or endless hours to test every new product. A useful starting point, a few good examples and the confidence to experiment can go a long way.</p><p>We’re excited to keep working with Singtel and the AI Pass partners to make AI training easier to teach, easier to access and more relevant to everyday work.</p><p><strong>Huge thanks to the Singtel team, our technology partners and everyone who joined the session. Here’s to less talking about AI and more people actually building with it.</strong></p><p><a href="https://www.singtel.com/personal/products-services/lifestyle-services/ai-pass">Explore Singtel AI Pass</a> | <a href="https://buildclub.ai">Explore Build Club</a></p>
